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About
Metrosol
If you want to develop an electronic product
but do not have sufficient resources internally or have
technical challenges that are outside your experience, then
Metrosol may be able to help. Our speciality is the development
of precision instruments for metrology applications, but
we have been involved in a wide range of projects from high
precision (sub ppm) resistance bridges for temperature metrology
to infra-red gas sensors and IT products. Project sizes
vary from the very small (a half day consultancy advising
a client on how to reduce the internally generated electronic
noise in their system) to six-figure projects lasting several
years (full project management of a new precision instrument
based on technology developed in collaboration with the
National Physical Laboratory).

We do carry out projects on a normal consultancy
basis (generally fixed price against defined deliverables).
However, our preferred arrangements is to work more closely
with our customers on a “shared risk – shared
reward” basis by carrying out the development at cost
(fixed price) and then receiving a royalty on each product
sold. This gives our clients the lowest development cost,
but more importantly it means that our objectives are completely
aligned with those of our clients; to get the product to
market quickly and for it to be as commercially successful
as possible… after all, we only make profit when our
customers do so by selling the product. Traditional consultancy
arrangements work either on a daily rate basis or a fixed
price for the project. The former arrangement means that
the client takes all the risk including the consultant’s
ability to deliver the product to specification, on-time
and to budget. The latter arrangement means that once the
contract is placed, the consultant is financially motivated
to do the minimum required to achieve the deliverables,
since every penny spent on time or materials reduces their
bottom line. Our “shared risk –shared reward”
model means that we are rewarded on the commercial success
of the product and will therefore seek innovative solutions
that maximise the commercial potential of the product rather
than simply aiming at achieving the agreed deliverables.
We, like our clients, are interested in the whole life commercial
success of the product.
Paul Bramley
Technical Director
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